Data

10 Steps - Improve Your Strategy
Follow these 10 steps to get the new Google Analytics 4 installed on your website to get the insights you need to improve your digital strategy!
Google Analytics Basics - learn about common mistakes, the importance of views and goal strategies
With small businesses we find that they took the step to create a Google Analytics account, however, they didn't have guidance on how to configure it to get the most value out of the tool and make strong data-driven decisions to improve their online performance. Here are a few quick tips beyond just installing Google Analytics.