Smart packaging

Attraction : original packaging/original drink. Shape of the box reminds the aspect of a sliced fruit: - clearly expressed positionning: freshness. - choice of the police: drawing/kids/idea of fun. - use of singular bright colors/depending on the flavour of the juice/help children to relate and connect to the brand. Shaped in an unconventional way to gain instant recognition/Instant catch of customer’s visual impact. (Sector of convenience good/placed alongside other juices)

For the average consumer, food packaging is nothing more than a necessary evil to keep their produce safe. Food containers aren't there to be admired or appreciated, and it'll end up in the recycle bin just as soon as the box or package is empty. But as you can see from these intuitive and innovative food package designs of cool products, that doesn't have to be the case.

Japanese design agency To-Genkyo proposes a dynamic freshness label for meat products. The hourglass-shaped label contains special ink that changes color based on the amount of ammonia emitted by the meat (the older the meat, the more ammonia it releases). Hence you can easily read from the handy label if the meat is still fresh!! But wait.. could you not simple derive from the meat ITSELF if it is fresh? Well, some can perhaps, but nowadays most people can not 'read meat', so we need an…

VitaPack (International Young Package Competition) on Packaging of the World - Creative Package Design Gallery

This is a student group project from Academy of Art University for Packaging 4. Be Better is an innovative over-the-counter medicine line endorsed by Walgreens, one of the leading pharmacies in America. // ]]> Package Design & Production: Cassia The, Cecilia Hedin, and Nadia Izazi Logo Design: Cassia The, Cecilia Hedin, Nadia Izazi, Stjepan Ilich, […]

The Brief To develop an appealing and attention grabbing communication piece to wish potential and existing clients of Alpha 245 a very happy and prosperous lunar new year. The key objective is to encourage enquiries and generate business opportunities from potential and existing clients. The Solution Mandarin oranges have always had a symbolic presence during […]

Hang ze tea bags

Puma - clever little bag

“This is the packaging I’ ve made during a aiap workshop, “Design Per” in Bologna last October. We had to design mark, graphics and packaging for a type of food. I chose a type of “pasta” for broth, the “Stelline”, a paste for children. I played both with shape and graphic. The pyramid shape opens […]

Laura Normand's packaging design and AR experience for jewelry brand La Môme Bijou

The A' Design Award & Competition is a magnet for creativity, and every year the contest attracts thinkers and inventors from all over the globe. The winners of the 2016-2017 period have just been announced, and they're so innovative they could change the world as we know it - or at least make it a little more functional.

For the average consumer, food packaging is nothing more than a necessary evil to keep their produce safe. Food containers aren't there to be admired or appreciated, and it'll end up in the recycle bin just as soon as the box or package is empty. But as you can see from these intuitive and innovative food package designs of cool products, that doesn't have to be the case.

For the average consumer, food packaging is nothing more than a necessary evil to keep their produce safe. Food containers aren't there to be admired or appreciated, and it'll end up in the recycle bin just as soon as the box or package is empty. But as you can see from these intuitive and innovative food package designs of cool products, that doesn't have to be the case.

This project is a client gift mailed out to select HZ clients. The focus was to provide a mailable, specially designed package that included a phone headset that the client could then plug into their phone or computer. The messaging shows HZ's ability to ...

A new book showcases winning products from the Pentawards, an international competition that recognizes creativity in packaging

SUSHO – Creative sushi packaging – Packaging Of The World